Aimee leads marketing for the ITS World Congress delivery team, overseeing the strategic promotion, brand development and audience engagement activities required to position Birmingham and the West Midlands on a global stage.
She leads manages the marketing and brand teams at the West Midlands Combined Authority (WMCA), responsible for delivering integrated marketing and communications campaigns across the region.
With extensive experience in public sector communications, including roles within the NHS, the rail industry and Transport for West Midlands, Aimee has developed and delivered high-profile campaigns that support public services and encourage behaviour change.
Alongside her responsibilities for the ITS World Congress, Aimee leads marketing and communications activity across a wide range of transport initiatives, including multi-modal travel, road safety, ticketing programmes and new railway station developments.
She leads manages the marketing and brand teams at the West Midlands Combined Authority (WMCA), responsible for delivering integrated marketing and communications campaigns across the region.
With extensive experience in public sector communications, including roles within the NHS, the rail industry and Transport for West Midlands, Aimee has developed and delivered high-profile campaigns that support public services and encourage behaviour change.
Alongside her responsibilities for the ITS World Congress, Aimee leads marketing and communications activity across a wide range of transport initiatives, including multi-modal travel, road safety, ticketing programmes and new railway station developments.
